York, PA – The Cultural Alliance of York County, in partnership with Explore York, the official destination marketing organization for York County, PA, is proud to announce the release of the new YoCo Arts & Culture Pass, a mobile-based, digital savings passport that features exclusive discounts and information on visiting arts and culture experiences around the area. The free digital pass was created as part of a broader cultural tourism marketing campaign made possible by the York County Tourism Grant Program. The campaign is part of an ongoing effort to raise awareness of and drive visitation to York County’s growing arts and culture offerings to generate positive economic growth across the community.
“York County’s arts and culture scene is thriving,” said Kelley Gibson, president of the Cultural Alliance of York County. “From art galleries and artist studios to historical sites, diverse entertainment experiences, unique shopping and dining, and so much more, there are experiences available all year round and they are continuing to expand every day. This new digital exploration resource makes it easy for members of our own York County community and for our guests visiting the region to access inspiration to plan their cultural journey and unlock discounts to use along the way.”
The YoCo Arts & Culture Pass is available online as part of the new York County, PA, “have it made here” cultural experiences website, www.YoCoCulture.com. The free pass can be accessed online and downloaded to any smartphone. In addition to gaining access to exclusive discounts to area arts and culture attractions, guests have the opportunity to check-in at participating locations during their visit to receive entries into a yearly grand prize sweepstakes for an exclusive York County, PA, getaway experience.
“Arts and culture are major tourism drivers for our community and these experiences across York County are at the heart of the “have it made here” destination brand,” said Melissa Beaverson, Explore York’s director of destination marketing. “Supporting this cultural tourism initiative is key to our mission to continually drive positive economic impact and increase tourism across York County.”
The free YoCo Arts & Culture Pass is available now and can be accessed at www.YoCoCulture.com/pass The arts and cultural experiences and discounts available on the pass are continuing to grow as the program expands.
“Our area’s arts and cultural offerings represent the soul of York County and as we continue to celebrate National Arts and Humanities Month this October, we’re honored to be part of launching this new digital resource to help make connecting people to the many incredible experiences available even easier,” shared Gibson. “When we as a community invest in arts and culture, we create opportunities to build community, inspire learning, champion diversity, and create positive economic impact.”
Cultural Alliance of York County Founded as a United Arts Fund in 1999, the Cultural Alliance’s annual campaign currently supports arts organizations and artists that are essential to arts and culture in our community. Over the past 22 years invested $12 million in cash and $2.5 million in in-kind support for the arts. Through critical operational grants, the Cultural Alliance is the lifeline for arts and culture in York County. For more information, call the Cultural Alliance at 717-812-9255, visit our website at www.culturalyork.org, visit the Cultural Alliance of York on Facebook, and follow @CulturalYork on Instagram.
Explore York Explore York’s mission is to maximize tourism expenditures and their economic impact in York County, PA, through comprehensive tourism sales and marketing programs. Explore York’s vision is for a York County where tourism is recognized for the value of its economic impact and its role in raising the profile of York County as a sought-after destination. For more information on Explore York, call 1-888-858-9675 or visit YorkPA.org.